Relevance

• Blog posts must be directly related to Polkadot and demonstrate a clear integration, use case, or impact within the ecosystem.
• The content should focus on the technology and its benefits rather than financial aspects such as token price, market cap, or fundraising.
• Posts should have a direct impact on Polkadot or a significant impact on the broader ecosystem.
• Polkadot offers multiple levels of support for blog post promotion and distribution, depending on the content's relevance, quality, and impact.
• The specific level of support for each post will be determined by the Distractive team and communicated to the author during the review process.

Content Types

Suitable content types include:

• Community Highlights
• Technical Updates
• Ecosystem Spotlights
• Polkadot Explainers

Language, Tone, and Style

• Use clear, concise language that is accessible to a wide audience, including non-native English speakers.
• Avoid using first-person voice (we, our) when referring to Polkadot, as it is a decentralized network.
• Minimize jargon and provide brief explanations for technical concepts when necessary.
• Capitalize proper nouns, such as specific parachains or protocols, but avoid capitalizing generic terms and functionality.
• Write out abbreviations on first reference and identify them clearly in parentheses.

Sensitive Topics and Disclaimers

• Do not discuss or promote fundraising, token price, market cap, or anything resembling investment advice.